Przeglądaj Czasopisma naukowe | Scientific Journals według autora "Tamborska, Katarzyna"
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Ponadnarodowe korporacje jako podmioty nieformalnego wpływu na przykładzie zaangażowania w działania skierowane do osób LGBT w Polsce
Bielska, Beata; Tamborska, Katarzyna (Lodz University Press, 2015-02)The paper explores the assertion about multi-faceted tools of impact used by large corporations that they aim to limit the subjectivity of consumers. It is based on the concept of ‘deep capture’ developed by Jon Hanson ... -
Transnational corporations as entities of informal influence. Some reflections based on the example of their engagement in activities directed at LGBT groups in Poland
Bielska, Beata; Tamborska, Katarzyna (Wydawnictwo Uniwersytetu Łódzkiego, 2018)The paper explores the assertion about multi-faceted tools of impact used by large corporations that aim to limit the subjectivity of consumers. It is based on the concept of “deep capture” (Hanson & Yosifon, 2003). Deep ...