Now showing items 1-18 of 18

    • Algorithms of the Web 

      Szews, Przemysław (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      The article tackles the problem of the existence of algorithms in selected services and Internet websites. The interfacing of media is the starting point for this discourse, aimed at presenting the processes of automation ...
    • The American Broadcast My Lobotomy as an Example of a Radio Feature in the West 

      Kowalska, Natalia (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      This article consists of two parts. In the first one, I analyse relations between a reportage and a feature. Differences can be found in the way these notions are defined by scholars in Poland and in Western Europe. Polish ...
    • The Capacities and Limitations of the Newspaper Column as a Tool for Creating the Image of Its Author 

      Barańska-Szmitko, Anna (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      The aim of this paper is to verify the capacities and limitations of the newspaper column (understood as a genre) as a tool for creating the image of its author. In the paper, the distinguishing features of a column are ...
    • Cognitive Qualities of Radio Reportage in the Light of Scientific Research 

      Czarnek-Wnuk, Paulina (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      Despite the fact that radio documentaries broadcast mainly strong emotions, the news valu of this genre is also an essential feature. Therefore, it is necessary to describe the potential of such works to expand knowledge ...
    • The Condition of Polish Autobiographical Documentaries – More Similar to a Reality Show? 

      Fiołek-Lubczyńska, Bogumiła; Barczyk-Sitkowska, Agnieszka (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      The autobiographical documentary has a number of elements which resemble those of a reality show. Such documentaries can be considered to be young directors’ responses to this TV genre and its celebration of voyeurism. The ...
    • The Feature in Radio – the Elusiveness of the Genre’s Determinants. Notes on the Prix Europa Festival in the Years 2012 and 2013 in the Context of Literary Genetics 

      Bachura-Wojtasik, Joanna; Klimczak, Kinga (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      The goal of the article is to answer the question: what do radio broadcasters in the West understand to be a ‘feature’? A lack of clarity in terminology in this respect was especially visible during the Prix Europa 2012 ...
    • Hate Speech in Media Discourse 

      Drożdż, Michał (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      This article is an attempt to seek answers to the question of whether so-called hate speech in the media constitutes a reporting of facts and reflects real social and cultural life or pursues other aims, for example: the ...
    • Issues of Truth and Correctness vs. Rhetoric in Media Discourse 

      Ostrowski, Marek (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      Following Niklas Luhmann, the author assumes that communication creates social systems. The system therefore influences the nature of communication. The impact of rhetoric on media discourse can be understood as a result ...
    • News as a Rhetorical Act 

      Sobczak, Barbara (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      This article presents television news as a rhetorical act. Television news is understood as an account of an event usually comprising of a short introduction and a few minutes of film footage (sometimes referred to as the ...
    • News in Television Broadcasts 

      Grzegorzewski, Krzysztof (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      The text is focused on the characteristics of news in daily TV programmes, such as the news or broadcasts on round-the-clock television (e.g. TVN 24). The author proposes a definition of news and tries to approach its ...
    • Non habemus papam – the Abdication of Benedict XVI as Depicted in Polish Realisations of the Big Picture Report (Genealogical Contexts) 

      Worsowicz, Monika (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      This article is devoted to outlining characteristics of the big picture report on the basis of publications focusing on the abdication of Pope Benedict XVI. The analysis of this content enables us to determine how the genre ...
    • The Persuasiveness of a Message and the Problem of Legitimacy 

      Leśniczak, Rafał (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      The author analyses several selected speeches of Italian politicians: the founder of the Forza Italia party, Silvio Berlusconi; the founder and leader of the Five Stars Movement, Beppe Grillo; and the current Prime Minister ...
    • Press Advertising – Varieties and Sub-Varieties. Methods of Promoting the Press 

      Mikosz, Joanna (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      In the text entitled “Press advertising – varieties and sub-varieties. Methods of promoting the press”, the author discusses press advertising, which is a fast developing mass-media phenomenon. Modernity has granted press ...
    • Reportorial or Essayistic Paradigm? – a Few Remarks about the Sports Report 

      Siekiera, Rafał (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      The article attempts to decide whether the sports report is more about the information or the commentary. On the basis of an analysis of press material, the author examines different characteristics of the genre and tries ...
    • The Rhetoric of Popular Science Texts. Scientific American Magazine as a Typical Example 

      Lichański, Jakub Z. (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      The aim of the study is to describe the relationship between rhetoric and popular science texts. Scientific American magazine is taken as an example. In conclusion, the author suggests that the rhetoric of popular science ...
    • Rhetorical Aspects of Popular Science 

      Załęska, Maria (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      After having distinguished the two main contexts for the transmission of knowledge – the esoteric and exoteric – the paper offers a systematic comparison between scientific and popular science texts in terms of inventio, ...
    • Sculpture as a Code – Rhetorical Devices Used by the Sculptor 

      Władyka-Łuczak, Zofia (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      The aim of the paper is to compare the formal organization of a visual message with the rhetorical devices used in a verbal message. This analysis is carried out based on the example of the sculpture Dual by Zbigniew ...
    • The Structure of Ambiguity Phenomena (Based on Cognitive Analyses of the Ways in Which Politicians Communicate) 

      Dobrosz-Michiewicz, Karolina (Wydawnictwo Uniwersytetu Łódzkiego, 2016)
      The paper presents the ambiguity phenomena in terms of cognitive categorization and blending processes. The analyses of politicians’ programme speeches, based on Lakoff’s and Langacker’s semantics and Langacker’s grammar ...