The authors argue that the statement firstly used by ecologists and economists does not reflect the nature of balanced relations between the local and the global in contemporary society. It rather reflects the domination of the global over the local. In order to formulate the contradicting argument one has to start with redefinition of locality. Locality has to be conceptualized not as a traditional community but rather as a place and / or new local / glocal community. The changes in glocal community have been connected with two types of development mechanisms, namely: the neo-endogenous and sustainable ones. Both have been focused on the cooperation between local and extra-local actors. Therefore they show to change somehow society we have to think in a perspective of particular localities and later act global in order to form a network of governance to elaborate and implement particular developmental strategies.