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What Kind of Online Ratings is Most Significant for Hoteliers? Case of Central Poland

dc.contributor.authorNapierała, Tomasz
dc.contributor.editorBirdir, Kemal
dc.date.accessioned2018-12-04T14:12:24Z
dc.date.available2018-12-04T14:12:24Z
dc.date.issued2018-09-27
dc.identifier.isbn978-975-6900-59-8
dc.identifier.urihttp://hdl.handle.net/11089/26277
dc.description.abstractThe aim of this enquiry is to asses significance of impact of different sources of online reviews on hotel room rates. This is the very first research comparing various types of online reviews’ sources as determinant of hotel prices. This research was conducted for all 193 star-ranked hotels operating in July 2017, in central Poland. However, analysis covered only those of establishments which were using all considered online reviews’ sources (118 star-ranked hotels). To describe the impact of online reviews on hotel prices various models were estimated: for separate category of hotels (economy, midscale, and luxury) and for different date of check-in (working days versus weekends, and summer versus autumn) each.pl_PL
dc.language.isoenpl_PL
dc.publisherMersin Universitypl_PL
dc.relation.ispartofThe Second International Congress on Future of Tourism: Innovation, Entrepreneurship and Sustainability (Futourism 2018) Proceeding Book;
dc.subjectHotelpl_PL
dc.subjectOnline ratingspl_PL
dc.subjectRoom ratespl_PL
dc.titleWhat Kind of Online Ratings is Most Significant for Hoteliers? Case of Central Polandpl_PL
dc.typeBook chapterpl_PL
dc.rights.holderMersin Universitypl_PL
dc.page.number870-875pl_PL
dc.contributor.authorAffiliationUniversity of Lodz, Faculty of Geographical Sciences / Polandpl_PL
dc.contributor.authorAffiliationCentre for Tourism Research, Development and Innovation, CiTUR Leiria / Portugalpl_PL
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dc.contributor.authorEmailtomasz.napierala@geo.uni.lodz.plpl_PL


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