Browsing Książki/Rozdziały by Subject "CEO communication"

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    • The application of content analysis as a research method in management sciences 

      Miązek, Amadeusz ORCID; Światowiec-Szczepańska, Justyna (Wydawnictwo Uniwersytetu Łódzkiego, 2020)
      The purpose of this paper is to present the potential of content analysis as a method to study the psychological traits of firms’ core decision makers. Research shows that these traits play a fundamental role in shaping ...