Koncepcja grup strategicznych - w stronę dynamicznych modeli konkurowania (przegląd badań światowych)

Abstract

The main aim of the article is to present the overview of the research papers concerning the strategic groups idea. The very first concepts of strategic groups were discovered by Hunt, and then developed separately by Newman, Porter and Hatten. They together questioned the basic assumptions of Structure-Conduct-Perfomance paradigm. The concept of strategic groups within industries was accepted and received a huge body of research until today. In spite of some criticism of the idea, especially a severe one described by Bamey and Hoskisson, the main premises of the concepts (i.e. mobility barriers or methods for identifying strategic groups structure) became widely accepted in the literature of strategic management.