Acta Universitatis Lodziensis. Folia Litteraria Polonica: Ostatnio dodane
Wyświetlanie pozycji 581-600 z 1304
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Prawne konsekwencje stosowania stylu satyrycznego
(Wydawnictwo Uniwersytetu Łódzkiego, 2016)Satire is a form of the presentation of reality which relies on distortion and deformation. The media make frequent use of satirical forms of expression. Freedom of expression, including satirical expression, is guaranteed ... -
Zastosowanie reguł konwersacyjnych Paula Grice’a w komunikowaniu politycznym – analiza porównawcza exposé Donalda Tuska i Beaty Szydło
(Wydawnictwo Uniwersytetu Łódzkiego, 2016)The author undertakes a comparative analysis of text of the first speech as Prime Minister by Donald Tusk, on 18 November 2011, as well as by Beata Szydło, on 18 November 2015. The Prime Minister’s exposé is a form of ... -
Struktura wieloznaczności poznawczej (na podstawie komunikowania w polityce)
(Wydawnictwo Uniwersytetu Łódzkiego, 2016)The paper presents ambiguity phenomena in terms of cognitive categorization and blending processes. Politicians’ manifesto speeches are analysed based on Lakoff’s and Langacker’s semantics and Langacker’s grammar research ... -
Model dziennikarstwa zorientowany na obywateli w perspektywie paradygmatu społecznej odpowiedzialności mediów. Przykład prasy w Polsce
(Wydawnictwo Uniwersytetu Łódzkiego, 2016)This paper aims to present a theoretically-empirical reflection on the citizen-oriented model of journalism developed from the social responsibility of the media paradigm. The main indicator of that model is the significant ... -
Między prasą a cyberprzestrzenią. Analiza porównawcza gazety i serwisu www na przykładzie „Dziennika Łódzkiego”
(Wydawnictwo Uniwersytetu Łódzkiego, 2016)The article presents the results of a comparative analysis of the regional newspaper “Dziennik Łódzki” (the oldest in the Łódź region) and its website www.dzienniklodzki.pl. The analysis concerned the scope of content ... -
Grafizacja w prasie, czyli o kilku przykładach organizacji przestrzennej tekstów prasowych
(Wydawnictwo Uniwersytetu Łódzkiego, 2016)In the article, the author underlines that each press text is a macrostructure, organized by key elements (for example: titles, leads, initial and final fragments, photographs). Those elements in the press are isolated and ... -
Opowieści o brzmieniu – o stylu i retoryce w opisach sprzętu audio na łamach czasopisma „Hi-Fi i Muzyka”
(Wydawnictwo Uniwersytetu Łódzkiego, 2016)The paper is dedicated to Hi-Fi magazines. The author offers a stylistic analysis of selected texts taken from “Hi-FI i Muzyka” (magazines from the 2012-2014 period), focused on specific types of columns: tests of audio ... -
Stylistyka czy retoryka w wypowiedziach dziennikarskich? O błędzie w nazewnictwie, który ma konsekwencje semantyczne
(Wydawnictwo Uniwersytetu Łódzkiego, 2016)The confusion between stylistics and rhetoric is widespread, not only among journalists, but also researchers who do not fully understand the scope of these two fields of linguistics. The aim of this text is to demonstrate ... -
The Capacities and Limitations of the Newspaper Column as a Tool for Creating the Image of Its Author
(Wydawnictwo Uniwersytetu Łódzkiego, 2016)The aim of this paper is to verify the capacities and limitations of the newspaper column (understood as a genre) as a tool for creating the image of its author. In the paper, the distinguishing features of a column are ... -
Reportorial or Essayistic Paradigm? – a Few Remarks about the Sports Report
(Wydawnictwo Uniwersytetu Łódzkiego, 2016)The article attempts to decide whether the sports report is more about the information or the commentary. On the basis of an analysis of press material, the author examines different characteristics of the genre and tries ... -
The Rhetoric of Popular Science Texts. Scientific American Magazine as a Typical Example
(Wydawnictwo Uniwersytetu Łódzkiego, 2016)The aim of the study is to describe the relationship between rhetoric and popular science texts. Scientific American magazine is taken as an example. In conclusion, the author suggests that the rhetoric of popular science ... -
The Persuasiveness of a Message and the Problem of Legitimacy
(Wydawnictwo Uniwersytetu Łódzkiego, 2016)The author analyses several selected speeches of Italian politicians: the founder of the Forza Italia party, Silvio Berlusconi; the founder and leader of the Five Stars Movement, Beppe Grillo; and the current Prime Minister ... -
The Structure of Ambiguity Phenomena (Based on Cognitive Analyses of the Ways in Which Politicians Communicate)
(Wydawnictwo Uniwersytetu Łódzkiego, 2016)The paper presents the ambiguity phenomena in terms of cognitive categorization and blending processes. The analyses of politicians’ programme speeches, based on Lakoff’s and Langacker’s semantics and Langacker’s grammar ... -
News as a Rhetorical Act
(Wydawnictwo Uniwersytetu Łódzkiego, 2016)This article presents television news as a rhetorical act. Television news is understood as an account of an event usually comprising of a short introduction and a few minutes of film footage (sometimes referred to as the ... -
Rhetorical Aspects of Popular Science
(Wydawnictwo Uniwersytetu Łódzkiego, 2016)After having distinguished the two main contexts for the transmission of knowledge – the esoteric and exoteric – the paper offers a systematic comparison between scientific and popular science texts in terms of inventio, ... -
Hate Speech in Media Discourse
(Wydawnictwo Uniwersytetu Łódzkiego, 2016)This article is an attempt to seek answers to the question of whether so-called hate speech in the media constitutes a reporting of facts and reflects real social and cultural life or pursues other aims, for example: the ... -
Sculpture as a Code – Rhetorical Devices Used by the Sculptor
(Wydawnictwo Uniwersytetu Łódzkiego, 2016)The aim of the paper is to compare the formal organization of a visual message with the rhetorical devices used in a verbal message. This analysis is carried out based on the example of the sculpture Dual by Zbigniew ... -
Non habemus papam – the Abdication of Benedict XVI as Depicted in Polish Realisations of the Big Picture Report (Genealogical Contexts)
(Wydawnictwo Uniwersytetu Łódzkiego, 2016)This article is devoted to outlining characteristics of the big picture report on the basis of publications focusing on the abdication of Pope Benedict XVI. The analysis of this content enables us to determine how the genre ... -
Algorithms of the Web
(Wydawnictwo Uniwersytetu Łódzkiego, 2016)The article tackles the problem of the existence of algorithms in selected services and Internet websites. The interfacing of media is the starting point for this discourse, aimed at presenting the processes of automation ... -
Press Advertising – Varieties and Sub-Varieties. Methods of Promoting the Press
(Wydawnictwo Uniwersytetu Łódzkiego, 2016)In the text entitled “Press advertising – varieties and sub-varieties. Methods of promoting the press”, the author discusses press advertising, which is a fast developing mass-media phenomenon. Modernity has granted press ...