Now showing items 8-13 of 13

    • Kategoria moral capital w etyce społeczno-gospodarczej 

      Wódka, Marek (Lodz University Press, 2016-09-15)
      The theory of human capital is a vital common point of economics and social-economic ethics. In the economic literature there are two accounts of human capital. In the first account, the human capital is the human himself, ...
    • Kontrowersje związane z reklamowaniem leków Analiza porównawcza Polski i Stanów Zjednoczonych 

      Makowska, Marta (Lodz University Press, 2016-09-15)
      For many years, the subject of aggressive marketing campaigns conducted by pharmaceutical companies has been raised in Poland. Drug ads are everywhere, on television, the radio, magazines and on the Internet. Therefore, ...
    • Misje wybranych banków z perspektywy koncepcji CSR 

      Świeszcza, Marika; Świeszczak, Krzysztof (Lodz University Press, 2016-09-15)
      The way of functioning of commercial banks remained unchanged over the years – from the institutions involved in the distribution of financial products and services turned into organizations aspiring to the title of ...
    • Myśl ekonomiczna kalwinizmu 

      Chmielewska, Justyna (Lodz University Press, 2016-09)
      The aim of the paper is to present the economic thoughts of John Calvin and his followers, referring to current issues, such as money lending, usury, or work. The latter, according to the famous thesis of Max Weber, ...
    • Ocena atrakcyjności inwestycji w akcje spółek społecznie odpowiedzialnych na podstawie indeksu RECPECT 

      Gołaszewska-Kaczan, Urszula; Kilon, Jarosław; Marcinkiewicz, Jacek (Lodz University Press, 2016-09-15)
      In both theory and practice, it is emphasised that engaging in CSR actions brings many benefits to companies. One of the commonly listed advantages is more trust from investors, which enables the achievement of superior ...
    • Wprowadzenie do problemu ubóstwa w ujęciu Amartyi Kumara Sena. Wymiar etyczny 

      Szymczak, Damian (Lodz University Press, 2016-09-15)
      On the threshold of the 21st century the problem of poverty has not been dealt with yet. The world constantly suffers hunger, and many people have no access to running water or education. This raises fundamental question, ...