dc.contributor.author | Morello, Gabriele | |
dc.date.accessioned | 2021-04-12T12:14:37Z | |
dc.date.available | 2021-04-12T12:14:37Z | |
dc.date.issued | 1990 | |
dc.identifier.issn | 0208-6018 | |
dc.identifier.uri | http://hdl.handle.net/11089/35102 | |
dc.description.abstract | Against the background of come processes of marketing management, the
author is presenting a more general, theoretical description of the impact
of time dimension and time orientation on the economic management practice.
The description contains many elements concerning the philosophy of management as such closely related with time dimension. There are also presented
findings of empirical studies conducted by the Research Institute in Stanford
which have been analyzed critically by the author. | pl_PL |
dc.language.iso | pl | pl_PL |
dc.publisher | Wydawnictwo uniwersytetu Łódzkiego | pl_PL |
dc.relation.ispartofseries | Acta Universitatis Lodziensis. Folia Oeconomica;104 | |
dc.title | Czynnik czasu a zarządzanie marketingiem | pl_PL |
dc.title.alternative | Time dimension and marketing management processes | pl_PL |
dc.type | Article | pl_PL |
dc.page.number | 161-172 | pl_PL |
dc.contributor.authorAffiliation | Institute Superiora per Imprendition e Dingenti di Aziendal w Palermo | pl_PL |