|Welcome to the University of Lodz Repository!
We collect and share the output of research and teaching employees of the University of Lodz. Resources deposited in the Repository – publications, research data – are given a permanent identifier (handle). Our platform, based on DSpace, provides access to open scientific resources, as well as integration with other sources of scientific information, including linking an author account to an ORCID ID.
|The University of Lodz Repository operates as an institutional repository based on Regulation No. 51 of the Rector of the University of Lodz of 31 March 2015.|
|For matters related to depositing documents,|
|please contact the Repository team – e-mail: email@example.com|
|University of Lodz Library, room 109, 1st floor.|
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(Institute of Geography and Spatial Organization Polish Academy of Sciences, 2023)This article explores the relationship between amber and heritage tourism, utilizing Poland as an illustrative context. Amber, a form of fossilized resin, holds significant importance across a multitude of fields, such ...
(Institute of Geography and Spatial Organization Polish Academy of Sciences, 2023)The article aims to identify memorable gastronomic experiences reported online and verify their relationships with the type of cuisine served and restaurant location. This study used text mining, LDA, Pearson’s chi-squared test ...
(Wydawnictwo Uniwersytetu Łódzkiego, 2020-12-30)ABB is an international energy group that has been electrifying the world for 125 years, and is currently also a leader in the field of industrial automation and robotics. The Customer Contact Management group initiative ...
(Wydawnictwo Uniwersytetu Łódzkiego, 2020-12-30)In order to attract the customer’s attention and convince them to buy, companies develop marketing strategies, in which they focus on the emotions, desires and needs of consumers. Customer data obtained as part of ...
(Wydawnictwo Uniwersytetu Łódzkiego, 2020-12-30)The article was taken on the marketing strategies used by start-ups. The specific goal of the work is to present the importance of well-formulated marketing strategies for start-ups and their impact on the result of the ...