Welcome to the University of Lodz Repository!
We collect and share the output of research and teaching employees of the University of Lodz. Resources deposited in the Repository – publications, research data – are given a permanent identifier (handle). Our platform, based on DSpace, provides access to open scientific resources, as well as integration with other sources of scientific information, including linking an author account to an ORCID ID.
The University of Lodz Repository operates as an institutional repository based on Regulation No. 51 of the Rector of the University of Lodz of 31 March 2015.
For matters related to depositing documents,
please contact the Repository team – e-mail: repozytorium@lib.uni.lodz.pl
Aleksandra Brzozowska
Lidia Mikołajuk
Joanna Mróz
Anna Zatora
Marta Gołuchowska
University of Lodz Library, room 109, 1st floor.

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  • The contribution of amber to heritage tourism development 

    Cudny, Waldemar; Paprzycka, Joanna; Stasiak, Andrzej; Włodarczyk, Bogdan (Institute of Geography and Spatial Organization Polish Academy of Sciences, 2023)
    This article explores the relationship between amber and heritage tourism, utilizing Poland as an illustrative context. Amber, a form of fossilized resin, holds significant importance across a multitude of fields, such ...
  • Exploring memorable gastronomic experiences: Automatic topic modelling of TripAdvisor reviews 

    Nowacki, Marek; Stasiak, Andrzej ORCID; Niezgoda, Agnieszka (Institute of Geography and Spatial Organization Polish Academy of Sciences, 2023)
    The article aims to identify memorable gastronomic experiences reported online and verify their relationships with the type of cuisine served and restaurant location. This study used text mining, LDA, Pearson’s chi-squared test ...
  • ABB Contact Center – początek ogromnego doświadczenia i odpowiedź na każde pytanie 

    Dziedziela, Justyna (Wydawnictwo Uniwersytetu Łódzkiego, 2020-12-30)
    ABB is an international energy group that has been electrifying the world for 125 years, and is currently also a leader in the field of industrial automation and robotics. The Customer Contact Management group initiative ...
  • Neuromarketing w procesie pozyskiwania klientów na przykładzie działań firmy IKEA 

    Fabicka, Wioletta (Wydawnictwo Uniwersytetu Łódzkiego, 2020-12-30)
    In order to attract the customer’s attention and convince them to buy, companies develop marketing strategies, in which they focus on the emotions, desires and needs of consumers. Customer data obtained as part of ...
  • Strategie marketingowe start-upów 

    Skoneczna, Magdalena (Wydawnictwo Uniwersytetu Łódzkiego, 2020-12-30)
    The article was taken on the marketing strategies used by start-ups. The specific goal of the work is to present the importance of well-formulated marketing strategies for start-ups and their impact on the result of the ...

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